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First impressions

It may not be fair, but you only have a few minutes to make or break how a customer will view your company.

Put yourself in your customer’s shoes. If you were looking out the window of your home, and your company sent a truck to do the job, what do your technicians do upon arrival? Is the truck clean? Do they pull up and promptly walk up to the door and cheerfully greet the customer and put the customer at ease?

The very best cleaning and restoration companies realize the first couple of minutes on any job are crucial to growing the business.



An excerpt from: Lesson from the (Successful) Competition by Jeff Cross

Titus Tucker